Table 7.
Result of moderating effect of Hypothesis 6.
| Hypothesis | High EOP | Low EOP | Δx2 | Result | ||
|---|---|---|---|---|---|---|
| Path | t | Path | t | |||
| H6 | 0.77 | 8.54 | 0.42 | 4.46 | 6.89 * | Supported |
* p < 0.05, EOP: Ease of purchase.
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