Table 3.
Discriminant validity (Fornell–Larcker criterion).
| Actual Booking | Attitude to Green Hotel | Intention to Book Green Hotel | Justice | Moral Obligation | Perceived Behavioral Control | Perceived Benefit | Perceived Risk | Subjective Norms | Trust | |
|---|---|---|---|---|---|---|---|---|---|---|
| Actual Booking | 0.788 | |||||||||
| Attitude to Green Hotel | 0.193 | 0.785 | ||||||||
| Intention to Book Green Hotel | 0.821 | 0.244 | 0.951 | |||||||
| Justice | 0.526 | 0.224 | 0.538 | 0.918 | ||||||
| Moral Obligation | 0.597 | 0.261 | 0.608 | 0.689 | 0.910 | |||||
| Perceived Behavioral Control | 0.610 | 0.315 | 0.635 | 0.505 | 0.603 | 0.850 | ||||
| Perceived Benefit | 0.453 | 0.299 | 0.426 | 0.609 | 0.507 | 0.495 | 0.866 | |||
| Perceived Risk | 0.046 | −0.115 | 0.044 | 0.150 | 0.067 | 0.065 | 0.257 | 0.747 | ||
| Subjective Norms | 0.601 | 0.284 | 0.690 | 0.496 | 0.523 | 0.595 | 0.479 | 0.102 | 0.940 | |
| Trust | 0.624 | 0.326 | 0.619 | 0.585 | 0.588 | 0.599 | 0.575 | 0.134 | 0.573 | 0.912 |