Table 2.
Characterization of the participants’ use of Instagram based on the daily duration of use.
| Variables | Total sample (n=585) | Duration of daily Instagram use | P value | ||||||||||
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|
|
<1 hour (n=234) | 1-3 hours (n=303) | >3 hours (n=48) |
|
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| Number of followers, mean (range) | 430.0 (218.0-700.5) | 326.0 (169.0-615.5) | 500.0 (250.0-760.0) | 612.0 (329.0-1211.0) | .07 | ||||||||
| Number of accounts followed, mean (range) | 583.0 (349.5-825.5) | 475.0 (300.0-749.0) | 600.0 (357.0-866.0) | 729.5 (522.0-990.0) | <.001 | ||||||||
| Posts per week (≥1), n (%) | 124 (21.2) | 44 (18.8) | 64 (21.1) | 16 (33.3) | .08 | ||||||||
| Stories per week, n (%) | <.001 | ||||||||||||
|
|
0 | 205 (35.0) | 104 (44.4) | 92 (30.4) | 9 (18.8) |
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|
1-5 | 312 (53.3) | 110 (47.0) | 175 (57.8) | 27 (56.3) |
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>5 | 68 (11.6) | 20 (8.5) | 36 (11.9) | 12 (25.0) |
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| Visualized content, n (%) | .69 | ||||||||||||
|
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Fashion and beauty | 365 (62.4) | 144 (61.5) | 190 (62.7) | 31 (64.4) |
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Professional | 145 (24.8) | 59 (25.2) | 76 (25.1) | 10 (20.8) |
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Sport and nutrition | 44 (7.5) | 19 (8.1) | 19 (6.3) | 6 (12.5) |
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Othersa | 31 (5.3) | 12 (5.1) | 18 (5.9) | 1 (2.1) |
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aTravel, landscapes, gastronomy, humor, and motor.