Table 1.
Overall change in interest of plastic surgery procedures in men over 18 years (2004–2021) compared to the American Society of Plastic Surgery (ASPS) surgical volume annual report
| Procedure | Change in relative search interest* | ASPS percent change 2020 vs. 2000 |
|---|---|---|
| Jawline filler | 70.52 | 137%** |
| Botox | 70.08 | 182% |
| Microneedling | 66.76 | – |
| CoolSculpting | 61.09 | – |
| Butt lift | 60.66 | 644% |
| Chemical peel | 59.86 | − 79% |
| Lip filler | 55.83 | 137% |
| Hair transplant | 51.57 | − 84% |
| Tattoo removal | 40.27 | – |
| Brazilian butt lift | 37.40 | – |
| Neck lift | 36.02 | – |
| Microdermabrasion | 31.38 | 13% |
| Tummy tuck | 27.48 | 63% |
| Eyelid surgery | 24.17 | − 21% |
| Rhinoplasty | 23.62 | − 57% |
| Facelift | 13.69 | 19% |
| Laser hair removal | − 11.69 | − 8% |
| Liposuction | − 31.46 | − 56% |
| Breast reduction | − 94.92 | − 9% |
*Indexed from 0–100 per procedure in units over time
**ASPS does not specify anatomic location or type of filler, so reported data are all filler data