Table 7.
Associations between Trust in COVID-19 information sources and demographic characteristics.
| How much do you trust [information source]? | Gender, odds ratio (95% CI)a | Age group (years), odds ratio (95% CI) | ||||
| Women | Men | 18-40 | 41-60 | ≤61 | ||
| Local newspapers | Reference | 0.85 (0.71-1.03) | Reference | 1.42 (1.15-1.74) | 1.06 (0.80-1.40) | |
| International and national newspapers | Reference | 0.91 (0.75-1.09) | Reference | 1.28 (1.04-1.57) | 1.16 (0.87-1.54) | |
| Local television news | Reference | 0.89 (0.73-1.07) | Reference | 1.51 (1.22-1.88) | 1.52 (1.12-2.06) | |
| International and national television news | Reference | 0.96 (0.79-1.16) | Reference | 1.49 (1.20-1.85) | 1.58 (1.17-2.15) | |
| Radio news | Reference | 1.04 (0.87-1.26) | Reference | 1.63 (1.32-2.01) | 1.50 (1.13-2.00) | |
| Health minister or Public Health Ontario updates | Reference | 0.82 (0.67-1.01) | Reference | 1.44 (1.14-1.82) | 2.14 (1.51-3.07) | |
| Health authority websites | Reference | 0.87 (0.70-1.08) | Reference | 1.22 (0.97-1.56) | 1.79 (1.25-2.60) | |
| Social media | Reference | 1.03 (0.86-1.24) | Reference | 0.76 (0.62-0.93) | 0.54 (0.40-0.72) | |
| Friends or family | Reference | 1.49 (1.24-1.79) | Reference | 1.21 (0.99-1.48) | 1.34 (1.01-1.77) | |
| Health care professionals | Reference | 0.97 (0.78-1.20) | Reference | 1.44 (1.14-1.82) | 2.95 (2.00-4.47) | |
| Talk radio | Reference | 1.05 (0.87-1.26) | Reference | 1.08 (0.88-1.32) | 0.98 (0.74-1.30) | |
| Blogs and opinion websites | Reference | 1.24 (1.03-1.50) | Reference | 0.85 (0.69-1.05) | 0.65 (0.49-0.87) | |
aOdds ratio estimates with 95% CIs of the response of “high/very high” with statements in the left column for different levels of the demographic variables.