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. 2023 Jun 7;74:103422. doi: 10.1016/j.jretconser.2023.103422

Table 7.

Synergistic effects among innovations in service industries.

Variables DV: Firm financial performance Model 4 Model 5 Model 6 Model 7 Model 8
Radical Product Innovation −0.026 0.003 0.002 −0.026 −0.020
(0.050) (0.057) (0.050) (0.050) (0.057)
Incremental Product Innovation 0.074*** 0.045** 0.059** 0.070*** 0.053**
(0.024) (0.025) (0.024) (0.024) (0.023)
Process Innovation 0.053** 0.102*** 0.069*** 0.062*** 0.086***
(0.023) (0.022) (0.024) (0.024) (0.025)
Organizational Innovation 0.069*** 0.048** 0.040**
(0.017) (0.021) (0.019)
Marketing Innovation 0.036** 0.054*** 0.036** 0.033** 0.032**
(0.017) (0.015) (0.019) (0.017) (0.018)
Radical Product Innovation
* Marketing Innovation
0.097 0.127 0.008
(0.109) (0.095) (0.110)
Incremental Product Innovation
* Marketing Innovation
0.061** 0.079**
(0.035) (0.033)
Process Innovation
* Organizational Innovation
0.986** 0.081**
(0.048) (0.028)
Firm Size 0.017** 0.016** 0.014** 0.008** 0.008**
(0.007) (0.007) (0.007) (0.006) (0.006)



Observations 1656 1656 1656 1656 1656
Number of Firms 416 416 416 416 416

Standard errors in parentheses.

***p < 0.01, **p < 0.05, *p < 0.1.