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. 2017 Jul 10;20(13):2432–2439. doi: 10.1017/S1368980017001197

Table 2.

Summary of examples of corporate political activity (CPA) strategies identified for the selected dairy industry actors in France

Total (examples)
Strategy Practice Danone Lactalis CNIEL Row Overall
Information and messaging Lobbying 0 0 0 0 129
Stress the economic importance of the industry 1 1 6 8
Promote deregulation 0 0 0 0
Frame the debate on diet- and public health-related issues 2 0 4 6
Shape the evidence base on diet- and public health-related issues 26 7 82 115
Financial incentives Financial incentives 0 0 0 0 0
Constituency building Establish relationships with key opinion leaders and health organisations 3 2 2 7 38
Seek involvement in the community 12 0 1 13
Establish relationships with policy makers 13 1 4 18
Establish relationships with the media 0 0 0 0
Legal strategies Use legal action (or the threat of) against public policies or opponents 0 0 0 0 0
Influence the development of trade and investment agreements 0 0 0 0
Policy substitution Policy substitution 3 0 0 3 3
Opposition fragmentation and destabilisation Opposition fragmentation and destabilisation 0 0 0 0 0
Total number of CPA practices identified 60 11 99 170 170

CNIEL, Centre National Interprofessionnel de l’Economie Laitière.