Table 5.
Cost per meal box
| Coles | Woolworths | Meal kit purchase price | Coles difference | Woolworths difference | |
|---|---|---|---|---|---|
| Week 1 | |||||
| Marley spoon | $49·56 | $46·40 | $78·99 | $ 29·43 | $ 32·59 |
| HelloFresh | $25·49 | $30·41 | $75·93 | $ 50·44 | $ 45·52 |
| Week 2 | |||||
| Marley spoon | $49·13 | $45·78 | $78·99 | $ 29·86 | $ 33·21 |
| HelloFresh | $46·13 | $40·92 | $75·93 | $ 29·80 | $ 35·01 |
| Week 3 | |||||
| Marley spoon | $48·57 | $47·92 | $78·99 | $ 30·42 | $ 31·07 |
| HelloFresh | $45·66 | $37·39 | $75·93 | $ 30·27 | $ 38·54 |
| Week 4 | |||||
| Marley spoon | $50·33 | $44·85 | $78·99 | $ 28·66 | $ 34·14 |
| HelloFresh | $39·01 | $40·42 | $75·93 | $ 36·92 | $ 35·51 |
| Week 5 | |||||
| Marley spoon | $44·77 | $48·19 | $78·99 | $34·22 | $30·80 |
| HelloFresh | $46·63 | $44·00 | $75·93 | $29·30 | $31·93 |
| Week 6 | |||||
| Marley spoon | $46·83 | $48·07 | $78·99 | $32·16 | $30·92 |
| HelloFresh | $36·41 | $33·95 | $75·93 | $39·52 | $41·98 |
| Total average difference | $33·42 | $35·10 | |||
| Total averages | |||||
| Marley spoon | $48·20 | $46·87 | $78·99 | $ 33·78 | $ 35·33 |
| HelloFresh | $39·89 | $37·85 | $75·93 | $ 32·23 | $ 34·38 |