Skip to main content
. 2023 Jul 18;57:44. doi: 10.11606/s1518-8787.2023057004410

Table 2. Prevalence of different types of promotional strategies in the Brazilian food supply by degree of industrial food processing, 2017.

Characteristics Characters Athletes/sports events Awards Claims referring to the BDG Nutrition claims Health claims






% 95%CI % 95%CI % 95%CI % 95%CI % 95%CI % 95%CI
Unprocessed or minimally processed foods 17.6 15.1–20.4 1.4 0.8–2.5 1.5 0.9–2.6 6.0 4.6–7.9 24.1 21.2–27.2 34.5 31.3–37.9
Processed culinary ingredients 23.0 15.7–32.3 0 - 5.0 2.1–11.5 6.0 2.7–1.3 19.0 12.4–27.9 24.0 16.6–33.4
Processed foods 22.5 18.4–27.1 0 - 3.6 2.1–6.1 5.1 3.2–7.9 28.4 23.9–33.3 35.1 30.3–40.2
Ultra-processed foods 20.1 18.4–21.8 0.8 0.5–1.3 3.2 2.5–4.0 4.6 3.8–5.5 36.1 34.1–38.1 32.9 31.0–34.9
Total 19.8 18.5–21.2 0.8 0.6–1.2 2.9 2.4–3.5 5.0 4.3–5.8 32.1 30.5–33.6 33.3 31.7–34.8

BDG: Brazilian Dietary Guidelines; 95%CI: 95% confidence interval.