Table 2. Prevalence of different types of promotional strategies in the Brazilian food supply by degree of industrial food processing, 2017.
| Characteristics | Characters | Athletes/sports events | Awards | Claims referring to the BDG | Nutrition claims | Health claims | ||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
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| % | 95%CI | % | 95%CI | % | 95%CI | % | 95%CI | % | 95%CI | % | 95%CI | |
| Unprocessed or minimally processed foods | 17.6 | 15.1–20.4 | 1.4 | 0.8–2.5 | 1.5 | 0.9–2.6 | 6.0 | 4.6–7.9 | 24.1 | 21.2–27.2 | 34.5 | 31.3–37.9 |
| Processed culinary ingredients | 23.0 | 15.7–32.3 | 0 | - | 5.0 | 2.1–11.5 | 6.0 | 2.7–1.3 | 19.0 | 12.4–27.9 | 24.0 | 16.6–33.4 |
| Processed foods | 22.5 | 18.4–27.1 | 0 | - | 3.6 | 2.1–6.1 | 5.1 | 3.2–7.9 | 28.4 | 23.9–33.3 | 35.1 | 30.3–40.2 |
| Ultra-processed foods | 20.1 | 18.4–21.8 | 0.8 | 0.5–1.3 | 3.2 | 2.5–4.0 | 4.6 | 3.8–5.5 | 36.1 | 34.1–38.1 | 32.9 | 31.0–34.9 |
| Total | 19.8 | 18.5–21.2 | 0.8 | 0.6–1.2 | 2.9 | 2.4–3.5 | 5.0 | 4.3–5.8 | 32.1 | 30.5–33.6 | 33.3 | 31.7–34.8 |
BDG: Brazilian Dietary Guidelines; 95%CI: 95% confidence interval.