Table 6.
Characteristics of the videos across sources and content in Bilibili.
| Variable | Likes | Comments | Shares | Saves | Days since published | Duration | |
| Video sources (n=100), median (IQR) | |||||||
|
|
Professional individuals (n=36) | 329 (38-6700) | 90 (7-427) | 52 (4-420) | 125 (20-798) | 339 (165-654) | 125 (70-169) |
|
|
Nonprofessional individuals (n=46) | 824 (111-2444) | 101 (7-279) | 46 (11-316) | 284 (44-1015) | 242 (136-586) | 208 (103-437) |
|
|
Professional institutions (n=4) | 4 (2-11) | 0 (0-0) | 3 (2-5) | 5 (1-6) | 761 (151-965) | 119 (115-1245) |
|
|
Nonprofessional institutions (n=14) | 62 (25-5613) | 4 (0-722) | 11 (3-532) | 45 (10-940) | 257 (127-411) | 158 (117-524) |
| Video content (n=100), median (IQR) | |||||||
|
|
Disease knowledge (n=20) | 82 (13-1149) | 9 (0-107) | 17 (3-231) | 50 (9-574) | 409 (171-727) | 191 (110-642) |
|
|
Treatment (n=12) | 36 (6-434) | 5 (0-68) | 48 (1-541) | 40 (5-1177) | 211 (22-339) | 129 (46-512) |
|
|
Prevention (n=19) | 539 (44-7005) | 44 (4-679) | 81 (9-1945) | 409 (26-2584) | 243 (83-620) | 145 (118-199) |
|
|
News and reports (n=42) | 1210 (131-5090) | 160 (27-597) | 49 (8-171) | 216 (39-577) | 307 (159-648) | 130 (70-130) |
|
|
Advertisement and others (n=7) | 116 (37-4296) | 5 (0-144) | 50 (10-291) | 121 (26-746) | 285 (116-510) | 215 (134-796) |