Table 2. Comparison of ESG investment scenarios.
Marginal and Transportation costs at 1. Two-Stage Game.
| Scenarios | Prices | Profits | ESG Investment | Welfare |
|---|---|---|---|---|
| Baseline model (no ESG investment) | 1.9 | 1 | 0 | 248 |
| ESG investment that only attracts consumers | 1.9 | 1 | 0 | 248 |
| ESG investment that attracts consumers AND reduces marginal costs | 1.65 | 1 | 5 | 327 |
| ESG investment that attracts consumers AND increases product value | 1.9 | 1 | 15 | 718 |
| ESG investment that attracts consumers AND reduces marginal costs & increases product value | 1 | 1 | 25 | 1315 |
| ESG investment that attracts consumers AND increases marginal costs & increases product value | 1.15 | 1 | 15 | 954 |