Table 3.

Descriptive statistics of the PEMAT-A/V topics.

PEMAT-A/V factors and items	Frequency (%)
	Disagree	Agree	Not applicable
UNDERSTANDABILITY
TOPIC: CONTENT
1.The material makes its purpose completely evident.	05	95	0
TOPIC: WORD CHOICE & STYLE
3.The material uses common, everyday language.	06	94	0
4.Medical terms are used only to familiarize audience with the terms. When used, medical terms are defined.	27	73	0
5.The material uses the active voice.	04	96	0
TOPIC: ORGANIZATION
8.The material breaks or “chunks” information into short sections.	67	33	0
9.The material's sections have informative headers.	68	32	0
10.The material presents information in a logical sequence.	07	93	0
11.The material provides a summary.	92	08	0
TOPIC: LAYOUT & DESIGN
13.Text on the screen is easy to read.	05	93	2
14.The material allows the user to hear the words clearly (e.g., not too fast, not garbled).	04	94	2
TOPIC: USE OF VISUAL AIDS
18.The material uses illustrations and photographs that are clear and uncluttered.	03	23	74
ACTIONABILITY
20.The material clearly identifies at least one action the user can take.	39	61	0
21.The material addresses the user directly when describing actions.	70	30	0
22.The material breaks down any action into manageable, explicit steps.	64	36	0
25.The material explains how to use the charts, graphs, tables, or diagrams to take actions	0	02	98