Table 1.
Demographic characteristics of respondents.
| Variables | Items | Frequency | Percentage (%) |
|---|---|---|---|
| Gender | Male | 136 | 41.5 |
| Female | 192 | 58.5 | |
| Marital status | Married | 40 | 12.2 |
| Single | 288 | 87.8 | |
| Age | 18–29 | 296 | 90.2 |
| 30–40 | 32 | 9.8 | |
| Education | High School | 24 | 7.3 |
| Undergraduate | 192 | 58.5 | |
| Graduate | 112 | 34.2 | |
| Social media users | YouTube | 328 | 100.0 |
| 320 | 97.6 | ||
| 264 | 80.5 | ||
| Zalo | 216 | 65.9 | |
| Tiktok | 192 | 58.5 |