Table 3.

Overall Response proportion comparing intervention and control group by sociodemographic variables by the end of survey. Percent (descriptive) and OR (logistic regression)

		Animation Total population (N) and response proportion (%)	No animation Total population (N) and response proportion (%)	OR and 95%CI (animation vs. no animation)
Total		93,165 (55.1)	92,948 (55.4)	0.99 (0.97–1.01)
Sex	Men	46,189 (50.1)	(46,281) 50.3	0.99 (0.97–1.02)
	Women	46,976 (60.1)	46,667 (60.4)	0.99 (0.96–1.01)
Age	16–24 years	12,746 (40.7)	12,756 (40.9)	0.99 (0.94–1.04)
	25–44 years	29,125 (40.6)	29,056 (40.8)	0.99 (0.96–1.03)
	45–64 years	31,575 (60.5)	31,374 (60.9)	0.98 (0.95–1.01)
	≥ 65 years	19,719 (77.1)	19,762 (77.2)	1.00 (0.95–1.05)
Men	16–24 years	6,588 (34.2)	6,565 (33.8)	1.02 (0.95–1.09)
	25–44 years	14,513 (33.7)	14,637 (34.4)	0.97 (0.92–1.02)
	45–64 years	15,583 (55.6)	15,633 (55.9)	0.99 (0.94–1.03)
	≥ 65 years	9,505 (76.9)	9,446 (77.0)	1.00 (0.93–1.07)
Women	16–24 years	6,159 (47.7)	6,191 (48.5)	0.97 (0.90–1.04)
	25–44 years	14,612 (47.5)	14,419 (47.4)	1.01 (0.96–1.05)
	45–64 years	15,992 (65.3)	15.741 (65.9)	0.97 (0.93–1.02)
	≥ 65 years	10,214 (77.3)	10,316 (77.3)	1.00 (0.94–1.07)
Marital status	Married	43,347 (63.7)	43,484 (63.4)	1.01 (0.99–1.04)
	Divorced	10,570 (58.2)	10,432 (60.0)	0.93 (0.88–0.98)*
	Widowed	4,004 (71.2)	4,015 (70.9)	1.01 (0.92–1.12)
	Unmarried	35,244 (41.8)	35,017 (42.3)	0.98 (0.95–1.01)
Ethnic background	Danish	78,636 (58.7)	78,528 (58.9)	0.99 (0.97–1.01)
	Western	5,209 (40.5)	5,188 (40.8)	0.99 (0.91–1.07)
	Non-western	9.320 (33.3)	9,232 (33.4)	0.99 (0.94–1.06)
Urbanization	Cities	42,899 (52.7)	43,253 (53.5)	0.97 (0.94–0.99)*
	Towns and suburbs	14,973 (58.1)	14,668 (58.7)	0.97 (0.93–1.02)
	Rural areas	35,293 (56.8)	35,027 (56.3)	1.02 (0.99–1.05)