Table 3.

Summary of major themes with sample quotes.

Theme	Sample Quotes
1. Educational content must be concise and easily digestible.	I’m just gonna watch the video instead of reading. (Participant 1) I’m a very big visual person so I think the pictures and the videos are really helpful. (Participant 2) This is kind of going on a long time. I feel like you could have shown me like a one page with this information, and then I already have it as opposed to the questions. (Participant 3)
2. Content that eases anxiety around screenings is most helpful.	I do really like that there is a video on this because I feel like my first time having gone to the OB/GYN, I had no idea what they were doing. And I was in tears, so it’s really nice that, you know, for younger people, there is a video of kind of what’s going on. I know it’s not the same as being there, but this is nice. (Participant 5) [The app is] kind of a fun way to get more information and feel a little bit better about making that appointment. Still nervous to do it, but I know that I need to do it. This is a sign that I need to do it. (Participant 4)
3. Gamification was the main driver of user satisfaction.	I got another trophy! I really like that, I think it’s cute. (Participant 6) Let’s see what I can get trophies for… I am curious what other trophies I can get. Let’s see... I am going to make an avatar too, that sounds fun. Oh cute! Let’s see... I like that they are little animals and not, like, my face. That’s kind of cute. (Participant 7)