Source: American Beverage Association representative |
0.8 |
Source: Other beverage industry representative |
0.8 |
Source: Industry affiliated group working to oppose SSB tax or other local tax efforts (e.g., No Berkeley Beverage Tax, Californians for Food & Beverage Choice, Enough Is Enough: Don’t Tax Our Groceries, No Oakland Grocery Tax - No on Measure HH, No on O1 campaign) |
0.9 |
Source: Business representative (not related to beverage industry) |
0.8 |
Source: Medical personnel or public health advocate |
0.9 |
Source: Researcher–Academic (affiliated with a university) or think tank, policy center, etc., quoted in their research capacity |
0.8 |
Source: City or county official (Alameda or San Francisco counties) |
0.9 |
Source: Other state or federal (non-local) government official |
0.8 |
Source: Other news source |
0.9 |
Source: SSB tax coalition affiliate (e.g., Berkeley Healthy Child Coalition, Berkeley vs. Big Soda, Vote Yes on V, “Oakland vs. Big Soda,” “Coalition for Healthy Oakland Children,' Yes on O1 campaign) |
1.0 |
Argument 1a: Diet-related chronic diseases are a problem. |
0.9 |
Argument 1b: These diseases cost the country/community money. |
1.0 |
Argument 1c: Diet-related chronic diseases are not a (high-priority) problem. |
1.0 |
Argument 2a: SSBs/sugar plays a unique role in causing health harms. |
0.9 |
Argument 2b: SSBs do not play a unique role in causing health harms. |
0.9 |
Argument 3a: The tax will cause people to consume less SSBs. |
0.8 |
Argument 3b: An SSB tax will raise money for prevention/health programs. |
0.8 |
Argument 3d: Tax won't cause people to consume less SSBs, people will just buy SSBs from somewhere else (replacement argument). |
0.8 |
Argument 3f: The tax structure isn’t sustainable to raise funds for health programs or the money isn’t funding health programs anyway. |
1.0 |
Argument 4a: This tax will benefit/improve/not negatively affect the economic health of the community/country (includes statements of how much money is being raised). |
0.9 |
Argument 4b: It will balance the budget. |
1.0 |
Argument 4c: This tax will (financially) harm local business, or the industry as a whole. |
0.9 |
Argument 4d: This tax will (financially) harm local consumers. |
0.8 |
Argument 4e: This tax is confusing, complicated, hard to implement (logistics). |
1.0 |
Argument 4f: The tax will raise the price of food or drinks across the board. |
0.9 |
Argument 5a: The beverage industry is behaving badly in general (in terms of marketing/targeting, etc.). |
0.9 |
Argument 5b: The beverage industry/SSB tax opponents are behaving badly in efforts related to addressing SSB taxes. |
0.8 |
Argument 5d: The beverage industry/SSB tax opponents are not behaving badly in this campaign. |
1.0 |
Argument 6b: This tax is a ‘good first step’ or ‘precedent setting.’ |
0.9 |
Argument 6d: “It works in Berkeley, but it doesn’t or won’t work here” or “We aren’t Berkeley.” |
1.0 |
Argument 7a: People of color and people living in poverty will benefit most from this tax. |
1.0 |
Argument 7b: People of color and people living in poverty are targeted by industry or (disproportionately) harmed by the product. |
1.0 |
Argument 7c: People of color and people living in poverty will suffer most from this tax (tax is regressive). |
0.9 |