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. 2023 Nov 14;17:1280270. doi: 10.3389/fnins.2023.1280270

Table 4.

Pearson correlation coefficient between subjective ratings and typical color quality metric values.

Female Male
Sneutral CDM MCPI Snuetral CDM MCPI
Color preference r 0.705** 0.740** 0.643* 0.159 0.153 0.176
p 0.003 0.002 0.010 0.570 0.586 0.530
Purchase intention r 0.762** 0.792*** 0.714** 0.257 0.263 0.261
p 0.001 <0.001 0.003 0.355 0.344 0.348
Sexual attractiveness r 0.599* 0.617* 0.554* 0.047 0.024 0.071
p 0.018 0.014 0.032 0.869 0.932 0.801

Bold font denotes statistical significance, *p < 0.05, **p < 0.01, ***p < 0.001.