Table 1.

Attributes and levels included in the discrete choice experiment.

Attribute and level		Description
Data collector
	Health care provider	Your health care provider (hospital or general practitioner) who collected health information about your care.
	Technological company	A technological company with which you used a service, program, or application for a phone or computer.
	Academic research project	An academic research project where you participated and health information about you was collected.
Data user
	National authority	A national authority like the public health authority or information and commissioner’s office, which is responsible for the population’s health.
	Technological company	A technological company that develops health applications, which can be used to predict diagnosis.
	Pharmaceutical company	A pharmaceutical company that develops and manufactures new medicines.
	Academic research project	An academic research project that produces new knowledge by testing hypotheses and theories about human health.
Reason for data use
	Quality evaluation	Evaluate the quality of the data user’s product or service and plan for resource allocation.
	Development of a new product or service	Develop new products or services, such as medical devices, drugs, or applications for phones, or new health services or programs.
	Promotion, advertising, and marketing	Promoting, advertising, and marketing products or services to personalize communications.
	Investigating policy initiative	Investigating policy initiatives at the national level. The investigation could improve services for a specific part of the population or identify new measures to improve public health.
Information on data sharing and consent
	Informed and consent	Informed and asked to consent that health information about you is being shared and used in a new context.
	Not informed	Not informed that health information about you is being shared and used in a new context.
	Informed	Informed that health information is being shared and used in a new context.
	Informed and ability to opt-out	Informed that health information is being shared and used in a new context and you are offered to opt-out.
Availability of review process
	Review of transfer and use	A committee will review the transfer and use of your health information in a new context.
	No review	No review of data sharing.
	Review of transfer	A committee will review the transfer of your health information to a new context.