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. 2023 Dec 1;7:e44705. doi: 10.2196/44705

Table 1.

App-based subsamples from initial contact to completed data collection. Total number of survey invitations (in-app messages and push notifications) sent to app users, user click-through rates, and final sample sizes eligible for the analyses in this report.

Country In-app message (number of users) Push notifications (number of users) User click-through rate (of those contacted), n/N (%) Ineligible users (screened out by survey) Completed and eligible for these analyses
India 104,890 66,243 10,392/171,133a (6.1) 2680 1246
South Africa 30,720 19,358 6,151/50,078a (12.3) 1049 879
United States 438,183 N/Ab 29,187/438,183a (6.7) 7776 10,244

aDenominator = in-app message + push notifications.

bN/A: not applicable.