Table 3.
Ordinal Logistic Regression of Believability of the Chemical Statement Among Adult Participants Who Use Tobacco (N = 1,584).
| Independent Variable | ORe | 95% CI | p-value |
|---|---|---|---|
| Product Type: Cigarettea | 1.24 | 1.04, 1.48 | 0.02** |
| Health Outcome: Cancerb | 0.91 | 0.76, 1.09 | 0.31 |
| Currently Smoke Cigarettesc | 0.94 | 0.77, 1.16 | 0.58 |
| Currently Use STd | 1.50 | 1.14, 1.97 | <0.01** |
a
Referent = ST.
b
Referent = Heart attack and stroke.
c
Referent = Participants who do not currently smoke cigarettes.
d
Referent = Participants who do not currently use ST.
e
OR = odds ratio. CI = confidence interval. ST = smokeless tobacco.
**
Significant after adjustment for multiple comparisons.