Table 2.
Summary statistics of consumers’ environmental awareness, health consciousness, and food neophobia.
| Mean | Std. Dev. | |
|---|---|---|
| Environmental awareness | ||
| It is important to ensure adequate living space and respect the well-being of animals. | 5.913 | 1.271 |
| The production of food in an environmentally friendly manner is important. | 5.977 | 1.175 |
| It is important to utilize environmentally friendly packaging for food. | 5.990 | 1.157 |
| It is important to maintain ecological balance. | 6.079 | 1.167 |
| Health consciousness | ||
| I frequently contemplate my well-being. | 5.813 | 1.170 |
| I place significant importance on maintaining my health. | 6.094 | 1.118 |
| I remain vigilant regarding any alterations in my health. | 5.939 | 1.136 |
| I typically stay mindful of my health. | 5.839 | 1.158 |
| I take personal accountability for my health. | 5.960 | 1.162 |
| I possess daily awareness of my health. | 5.512 | 1.302 |
| Food neophobia | ||
| I frequently venture to taste novel and diverse food. | 5.531 | 1.328 |
| I lack trust in unfamiliar food. | 4.486 | 1.681 |
| I prefer not to consume food if its ingredients are unknown to me. | 5.415 | 1.451 |
| I have a fondness for food from various countries. | 5.247 | 1.428 |
| I feel unfamiliar food is peculiar. | 4.849 | 1.600 |
| I enjoy experiencing new dining establishments. | 5.526 | 1.319 |
All the items were scored as follows: Strongly disagree = 1; Disagree = 2; Somewhat disagree = 3; General = 4; Somewhat agree = 5; Agree = 6; Strongly agree = 7.