Table 4.

Analysis results of reliability and convergence validity.

Latent Variable	α	CR	AVE	Construct	α	CR	AVE
Confirmation (Con)	0.705	0.871	0.772	Continuous Consumption Intention (CCI)	0.765	0.851	0.588
Perceived Risk (PR)	0.852	0.894	0.629	Satisfaction (Sat)	0.768	0.852	0.591
Social Risk (SR)	0.938	0.956	0.844	Trust (Trust)	0.886	0.921	0.745
Health Risk (HR)	0.854	0.895	0.63	Ability Trust (AT)	0.623	0.841	0.726
Quality Risk (QR)	0.844	0.895	0.681	Integrity Trust (IT)	0.771	0.867	0.686
Psychological Risk (PsR)	0.846	0.899	0.694	Benevolence Trust (BT)	0.812	0.889	0.727
Purchasing Risk (PuR)	0.795	0.869	0.628	Government Trust (GT)	0.726	0.829	0.549