Table 3.
Mean Values (± SD) on Individual Difference Measures in Order of Administration, by Gender, Execution, and Advertisement Version.
| Men |
Women |
|||||||
|---|---|---|---|---|---|---|---|---|
| April |
September |
April |
September |
|||||
| “Pornography” | “Photography” | “Pornography” | “Photography” | “Pornography” | “Photography” | “Pornography” | “Photography” | |
| SOS | 81.20a (17.41) | 79.35a (18.90) | 78.75a (17.66) | 87.29a (15.83) | 70.33b (16.59) | 65.81b,c (15.26) | 66.35b,c (23.11) | 62.69c (20.95) |
| PUF | 4.04d (1.11) | 3.85d (0.98) | 3.67d (1.13) | 3.88d (0.60) | 2.03e (0.62) | 1.95e (0.91) | 2.06e (0.94) | 1.80e (0.91) |
| OtE | 3.74g,h,i (0.57) | 3.61f,g (0.62) | 3.51f (0.39) | 3.62f,g,h (0.53) | 3.91i (0.47) | 3.59f,g (0.53) | 3.81h,i (0.55) | 3.72g,h,i (0.51) |
Notes. SOS: erotophilia (Fisher et al., 1998), PUF: pornography use frequency, OtE: openness to experience (DeYoung et al., 2007) for all scales greater scores indicate greater such frequency/possession of the trait. In April men’s n’s 44–45 for ‘Pornography’ and 40 for “Photography”: women's 30 for “Pornography”, and 37 for “Photography”. In September men’s n = 24 for “Pornography” and 17 for “Photography”: women’s 53–54 for “Pornography” and 60–61 for “Photography”. Where there is not at least one subscript in common between values within a measure, they differ at the p<.10 or marginally significant level (see text for exact p-, t-, and Cohen’s d-values associated with significantly different values). All t-tests two-tailed in this table, for consistency within the table: see text for all significant one-tailed t-test results where predictions concerning individual difference measures (all of which were directional) were made.