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Online source according to pet species
| Species* | ||
|---|---|---|
| Online source | Cat (%) | Dog (%) |
| Online ad site | 40.6 | 49.0 |
| Rescue website | 23.1 | 12.5 |
| Social media | 17.7 | 12.4 |
| Unknown | 14.4 | 17.3 |
| Search engine | 2.4 | 2.7 |
| Breeder website | 1.8 | 6.2 |
n = 1,324 reported having acquired their cat or dog via online means (n = 874 dogs, n = 450 cats)
