Table 1. Overview of sinus content popularity and quality on TikTok (June 2023).
| Category | Subcategory | Number of Videos | Mean Number of Views | Mean Number of Likes | Mean Number of Comments | Mean Number of Shares | Mean Number of Favorites | Mean DISCERN Scores |
| Profession | Physician | 79 | 284,347 | 17,444 | 2,649 | 1,799 | 3,127 | 1.217974 |
| Non-physicians | 13 | 585,242 | 46 | 2 | 1 | 3 | 1.17438 | |
| Private company | 3 | 416 | 14 | 3 | 1 | 1 | 1.13 | |
| Other health professionals | 5 | 42,037 | 2,588 | 37 | 117 | 132 | 1.2 | |
| Sex | Male | 45 | 528,023 | 29,800 | 4,293 | 3,104 | 5,388 | 1.20598 |
| Female | 52 | 125,847 | 970 | 40 | 58 | 101 | 1.21566 | |
| Other Designation | 3 | 416 | 14 | 3 | 1 | 1 | 1.13 | |
| Physician specialty | ENT specialist | 41 | 399,051 | 29,616 | 417 | 1,079 | 2,154 | 1.24087 |
| Non-ENT specialist | 38 | 160,587 | 4,311 | 4,684 | 2,576 | 4,177 | 1.19447 | |
| Experience type | Personal experience | 30 | 78,041 | 4,611 | 40 | 62 | 109 | 1.20669 |
| Home remedies | 13 | 26,585 | 6,191 | 85 | 1,190 | 519 | 1.20531 | |
| Educational content | 31 | 797,592 | 30,018 | 518 | 821 | 2,588 | 1.23073 | |
| Treatment advertising | 26 | 111,313 | 9,312 | 6,806 | 3,483 | 6,057 | 1.18715 |