Table 2.

Direct quotes from respondents when asked their top reason for tanning

“To not look so pale and veiny in the winter”

“To hide discoloration in my skin and to look better for trips”

“So I don’t look like a ghost in the winter”

“I am ghostly pale, so I like to tan in the summer because I get comments about how pale I am”

“Not to burn on vacation and look good for events”