Table 4.
Scenario 2: effects of verification badges on the perceptions of information accuracy and subsequent engagement (n=534).
|
|
Control (no verification marker; n=267), n (%) | Treatment (verification marker; n=267), n (%) | |
| How confident are you that the information contained in the post is accurate?a | |||
|
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Very confident | 39 (14.6) | 41 (15.4) |
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|
Somewhat confident | 107 (40.1) | 119 (44.6) |
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Not very confident | 84 (31.5) | 71 (26.6) |
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Not at all confident | 37 (13.9) | 36 (13.5) |
| If you encountered this post on social media, how likely would you be to repost or “like” it?b | |||
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|
Very likely | 18 (6.7) | 32 (11.9) |
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Somewhat likely | 63 (23.6) | 43 (16.1) |
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|
Not very likely | 77 (28.8) | 73 (27.3) |
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|
Not at all likely | 109 (40.8) | 119 (44.6) |
| How likely would you be to “follow” the person who posted this message?c | |||
|
|
Very likely | 16 (5.9) | 17 (6.4) |
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|
Somewhat likely | 38 (14.2) | 46 (17.2) |
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|
Not very likely | 83 (31.1) | 78 (29.2) |
|
|
Not at all likely | 130 (48.7) | 126 (47.2) |
aχ23=1.7; P=.61.
bχ23=8.2; P=.04.
cχ23=1.0; P=.80.