Table 3.
Median % differences in user characteristics
| Characteristic | No switch | Switch | Difference | P-value | χ2(1) |
|---|---|---|---|---|---|
| Followers | 77 | 119 | +54.54% | 0.004 | 8.223 |
| Followings | 116 | 132 | +13.8% | 0.155 | 2.023 |
| Account age (month) | 94.15 | 105.66 | +12.22% | 0.073 | 3.196 |
| Tweet frequency | 0.79 | 1.16 | +47.73% | 0.021 | 5.352 |
| Likes frequency | 0.84 | 1.25 | +48.93% | 0.021 | 5.352 |
| # of tweets in Ukraine | 57 | 85 | +49.12% | 0.001 | 10.639 |
| War topic 1 | 4.0 | 6.5 | +62.5% | <0.001 | 22.061 |
| War topic 1 (rel.) | 0.061 | 0.063 | +4.71% | 0.801 | 0.063 |
| War topic 2 | 1 | 2 | +100% | 0.007 | 7.312 |
| War topic 2 (rel.) | 0.013 | 0.015 | +17.6% | 0.461 | 0.543 |
n = 1067 users in the no switch group, n = 296 users in the switch group. Column 2 reports the median of the respective user characteristic for those Russian users that do not perform a statistically significant hard-switch to Ukrainian with the outbreak of the war, column 3 for the users that do. Significant (p < 0.05) differences using a two-sided chi-squared are marked in bold. A description of all user attributes is provided in Section “User Characteristics”.