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. 2024 Sep 15;14(9):823. doi: 10.3390/bs14090823

Table 5.

The results of interaction effects.

Variables Model 6 Model 7 Model 8 Model 9
sentiment_focal 0.0963 ***
(7.08)		 0.0964 ***
(7.11)		 0.091 ***
(6.68)		 0.0916 ***
(6.72)
sentiment_comp −0.1049 ***
(−4.94)		 −0.1195 ***
(−5.6)		 −0.1425 ***
(−6.1)		 −0.1493 ***
(−6.16)
rating_focal 0.0266 **
(2.43)		 0.0272 **
(2.49)		 0.0248 **
(2.27)		 0.0254 **
(2.33)
rating_comp −0.0156
(−0.95)		 −0.0153
(−0.94)		 −0.0114
(−0.7)		 −0.0116
(−0.71)
ORP_comp 0.0301
(1.5)		 0.0305 *
(1.75)		 0.0247
(1.41)		 0.0255
(1.28)
PA_comp 0.0253 *
(1.76)		 0.0411 ***
(2.6)		 0.0292 **
(2.03)		 0.0405 ***
(2.57)
ORU_comp 0.0738 ***
(4.15)		 0.0733 ***
(4.19)		 0.1006 ***
(5.23)		 0.0972 ***
(5)
sentiment_comp×ORP_comp −0.0097
(−0.47)		 −0.0066
(−0.32)
sentiment_comp×PA_comp −0.0413 **
(−2.4)		 −0.0307 *
(−1.75)
sentiment_comp×ORU_comp −0.0993 ***
(−3.32)		 −0.0884 ***
(−2.87)
volume 0.0262 *
(1.66)		 0.026 *
(1.66)		 0.0282 *
(1.8)		 0.0279 *
(1.77)
promotion 0.0662 ***
(5.4)		 0.0689 ***
(5.62)		 0.0636 ***
(5.22)		 0.0659 ***
(5.46)
brand 0.0261 *
(1.76)		 0.0241
(1.64)		 0.0192
(1.3)		 0.0185
(1.25)
#products 269 269 269 269
#online review 250,300 250,300 250,300 250,300
N 46,116 46,116 46,116 46,116
R-squared 0.1502 0.1551 0.163 0.1654

Note. Robust t-statistics in parentheses. * p < 0.1; ** p < 0.05; *** p < 0.01. #products: the number of products. #online review: the number of online reviews.