Likeability |
Appeal |
The extent to which the player enjoyed the game |
Did you ever want to quit before the game was over? |
|
Engagement |
The player was engrossed in the game. |
Would you want to play this game again? |
Applicability |
Novelty |
The game introduced something new to the player. |
Did this game teach you something new about how quickly pictures can spread across the Internet? |
|
Relevance |
The message in the game was applicable to the real-life concerns and behaviors of the player. |
Would your friends care if you posted an embarrassing picture of them online? |
Perceived message effectiveness |
Impact |
The players agreed to apply the lessons learned in the game to their lives. |
In the future, will you turn off your cellphone when doing homework? |
|
Effectiveness |
The player understood the lesson and felt the game taught it well. |
Did this game do a good job of teaching you that it can be rude to text while you are talking to someone? |