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Responses to whether participants (n = 521) had heard of UK food labels. Reported as number (%)
| Yes | No | |
|---|---|---|
| Red Tractor | 385 (73.9) | 136 (26.1) |
| RSPCA Assured | 277 (53.2) | 244 (46.8) |
| Soil Association | 227 (43.6) | 294 (56.4) |
| Lion Eggs | 421 (80.8) | 100 (19.2) |
| Quality Standard | 313 (60.1) | 208 (39.9) |
