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Hierarchical regression model of actor and Weibo science popularization strategy.
| Model 1 | Model 2 | |
|---|---|---|
| Actor | 0.267*** (9.414) | 0.199*** (6.489) |
| Issue | 0.097* (2.503) | |
| Topic | 0.192*** (7.953) | |
| Frame | 0.062* (2.211) | |
| Position | 0.131** (3.159) | |
| Sample size | 1,058 | 1,058 |
| R 2 | 0.077 | 0.142 |
| Adjusted R2 | 0.077 | 0.138 |
| F | F (1,1056) = 88.626, p = 0.000 | F (5,1052) = 34.838, p = 0.000 |
| △R2 | 0.077 | 0.065 |
| △F | F (1,1056) = 88.626, p = 0.000 | F (4,1052) = 19.812, p = 0.000 |
*p < 0.05, **p < 0.01, ***p < 0.001.
