Table 1.
Descriptive statistics of COVID-related GoFundMe campaigns.
| Variable | N | n (%) or Sum | Median (IQR) | Min, Max |
|---|---|---|---|---|
|
| ||||
| Campaign donation variables | ||||
| Amount asked | 3832 | $1,597,000,000 | $4500 ($1033 - $10,000) | $50, $1,000,000 |
| Amount raised (total campaigns) | 3832 | $8,876,013 | $170 ($0 - $1535) | $0, $28,125 |
| Donation count | 3832 | 99,227 | 3 (0–21) | 0, 306 |
| Mean donation | 2360 | $216,651 | $66 ($43 - $100) | $5, $500 |
| Social media variables | ||||
| Number of shares | 3722 | 488,857 | 0 (0–59) | 0, 1787 |
| Number of favorites | 3722 | 90,502 | 3 (0–20) | 0, 282 |
| Campaign descriptive variables | ||||
| Month created | 3832 | |||
| January | 26 (0.7%) | |||
| February | 36 (0.9%) | |||
| March | 1054 (27.5%) | |||
| April | 987 (25.8%) | |||
| May | 646 (16.9%) | |||
| June | 603 (15.7%) | |||
| July | 480 (12.5%) | |||
| Campaign Category | 3832 | |||
| Accidents and emergencies | 862 (22.5%) | |||
| Animals and pets | 196 (5.1%) | |||
| Babies, kids, and family | 261 (6.8%) | |||
| Business and entrepreneurs | 229 (6.0%) | |||
| Community/volunteer/faith | 589 (15.4%) | |||
| Dreams, hopes and wishes | 154 (4.0%) | |||
| Education and learning | 179 (4.7%) | |||
| Funerals and memorials | 157 (4.1%) | |||
| Medical, illness, and healing | 671 (17.5%) | |||
| Other | 534 (13.9%) | |||
| At least a single donation | 3857 | |||
| Yes | 2385 (61.8%) | |||
| No | 1472 (38.2%) | |||
| Met monetary goal | 3857 | |||
| Yes | 441 (11.4%) | |||
| No | 3416 (88.6%) | |||