Table 2.

Demographic characteristics of sample (N = 406).

Items	Characteristics	Frequency	Percentage (%)
Gender	Male	161	39.7
	Female	245	60.3
Age	Below 18	6	1.5
	18	73	18.0
	19	80	19.7
	20	138	34.0
	21	77	19.0
	22	20	4.9
	23	7	1.7
	24	2	0.5
	Above 24	3	0.7
Education level	3-years diploma	3	0.7
	4-years bachelor	395	97.3
	Master and above	8	2.0
Seniority level	Fresh	86	21.2
	Sophomore	125	30.8
	Junior	159	39.1
	Senior	32	7.9
	Other	4	1.0
Visit hotels within 1 year	Less 1 time	118	29.1
	Once	80	19.7
	Two times	92	22.6
	3–4 times	75	18.5
	5–6 times	17	4.2
	7–10 times	4	1.0
	More than 10 times	20	4.9
Visit hotels within 3 years	Less 1 time	33	8.1
	Once	85	20.9
	Two times	99	24.4
	3–4 times	94	23.2
	5–6 times	32	7.9
	7–10 times	13	3.2
	More than 10 times	50	12.3