Table 5.

Generalised ordered logit regression estimation results

HLL	Variable	Coefficient	Odds ratio	P >|z|
1	Recommendation	0.2398	1.2710	0.000
	Access	0.3767	0.4575	0.137
	Analysis	0.3177	1.3740	0.258
	Fixed Term	2.5899	0.0750	0.002
2	Recommendation	0.1482	1.1598	0.011
	Access	0.6409	1.8982	0.018
	Analysis	0.8001	2.2259	0.005
	Fixed Term	7.3743	0.0006	0.000
3	Recommendation	0.2014	1.2232	0.013
	Access	1.0666	2.9055	0.008
	Analysis	1.3043	3.6851	0.002
	Fixed Term	13.2430	0.0003	0.000

Recommendation variable refers to trust in media-based health information (here after referred to as the Recommendation variable in tables) measured on a 1–10 scale

Waldχ² (9): 70.36

p > χ²: 0.000

Pseudo R² = 0.2880