Table 7.
Hierarchical cluster profiling across web metrics
| Hierarchical clusters | Cluster size | % Size | Avg SessionDuration | Avg bounces rate (%) | Avg organic search rate (%) | Avg hits | Avg sessionCount | Avg daysSinceLastSession | Avg distance | Avg Pageviews |
|---|---|---|---|---|---|---|---|---|---|---|
| 1 | 2509 | 38.2 | 306.63 | 6.0 | 57.0 | 11.67 | 1.63 | 6.02 | 8.26 | 11.60 |
| 2 | 551 | 8.4 | 202.87 | 9.0 | 62.0 | 7.96 | 1.35 | 1.24 | 8.44 | 7.88 |
| 3 | 720 | 11.0 | 4.06 | 56.0 | 22.0 | 1.54 | 1.03 | 0.02 | 124.30 | 1.54 |
| 4 | 1994 | 30.4 | 91.47 | 29.0 | 51.0 | 2.92 | 1.48 | 0.15 | 4.30 | 2.90 |
| 5 | 795 | 12.1 | 131.41 | 9.0 | 53.0 | 4.53 | 1.50 | 3.14 | 17.77 | 4.52 |