Table 2.
Characteristics of Focus Group Participants
| Macon | Savannah | ||||
|---|---|---|---|---|---|
| Age Group | Screened | Unscreened | Screened | Unscreened | N = 66 |
| 40–49 | 10 | 9 | 5 | 6 | 30 |
| 50–64 | 10 | 9 | 8 | 9 | 36 |
| Education | N (%) | ||||
| Less than HS | 5 | 9 | 5 | 6 | 25 (38) |
| HS | 8 | 5 | 1 | 6 | 20 (31) |
| GED | 2 | 0 | 0 | 1 | 3 (5) |
| Some college | 5 | 4 | 5 | 2 | 16 (25) |
| College graduate | 0 | 0 | 1 | 0 | 0 |
| Total responses | 20 | 18 | 12 | 15 | 65 (100) |
| Employment * | |||||
| Full time | 5 | 6 | 2 | 5 | 18 (21) |
| Part time | 5 | 1 | 7 | 7 | 20 (23) |
| Unemployed | 17 (20) | ||||
| Looking | 1 | 2 | 3 | 0 | 6 (7) |
| Not looking | 4 | 4 | 2 | 1 | 11 (13) |
| Student | 1 | 0 | 2 | 0 | 3 (3) |
| Laid off | 2 | 1 | 1 | 0 | 5 (6) |
| Disabled | 9 | 8 | 1 | 5 | 23 (27) |
| Total responses | 27 | 22 | 18 | 18 | 86 (100) |
| Weekly radio usage listening frequency | |||||
| Never or rarely | 2 | 5 | 1 | 1 | 9 (14) |
| 1–2 times | 3 | 1 | 2 | 2 | 8 (12) |
| 3–4 times | 3 | 2 | 2 | 4 | 11 (17) |
| 5–6 times | 0 | 1 | 0 | 1 | 2 (3) |
| Every day | 12 | 9 | 8 | 7 | 36 (55) |
| Total responses | 20 | 18 | 13 | 15 | 66 (100) |
| Time of day * | |||||
| 5 a.m.–noon | 10 | 10 | 10 | 8 | 38 (48) |
| Noon–6 p.m. | 6 | 9 | 2 | 6 | 23 (29) |
| 6 p.m–midnight | 6 | 4 | 3 | 5 | 18 (23) |
| Total responses | 22 | 23 | 15 | 19 | 79 (100) |
*
Multiple responses allowed