Table 3.

Presentation of Risk in Newspaper Articles about Hormone Therapy

	May to July 1998	August 1998 Month of HERS Publication	September to October 1998	May to October 2000	May to June 2002	July 2002 Month of EPT-WHI Publication	August to October 2002	May to October 2003
Specific health harm mentioned (%)*	44.8	56.0	35.7	52.4	63.6	71.6	74.4	76.4
How risk was explained*
% None	62.1	56.0	75.0	57.1	50.0	31.5	33.6	32.6
% Qualitatively	29.3	24.0	17.9	30.2	36.4	34.5	53.6	27.8
% Quantitatively	3.4	4.0	0.0	0.0	0.0	0.0	1.6	1.4
Both	5.2	16.0	7.1	12.7	13.6	34.0	11.2	38.2
Visual aid
% None	77.6	68.0	71.4	76.2	63.6	79.7	77.6	80.7
% Photograph, drawing, or illustration	17.2	28.0	21.4	23.8	31.8	15.2	20.0	13.8
% Figure, diagram, graph, chart, or table	1.7	4.0	0.0	0.0	4.5	2.0	0.8	2.8
% Both	3.4	0.0	7.1	0.0	0.0	3.0	1.6	2.8

^*P<.0001 for trend across time