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. 2007 Mar 13;362(1483):1241–1249. doi: 10.1098/rstb.2007.2049

Table 2.

Types of communication are distinguished depending upon their fitness consequences to the sender and the responder. (Consequences are either beneficial (+) or costly (−).)

evolved owing to the effect on the sender (cell A) benefits the receiver to respond (cell B)
signal + +
cue +
coercion +