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. 2005 Dec;10(10):597–601. doi: 10.1093/pch/10.10.597

TABLE 3.

Sprinkles distribution models

Distribution model Description
Nongovernmental organization (NGO)
  • Uses existing program infrastructure and relationships of local and international NGOs

  • Focuses on community outreach and involvement, and capacity building

  • Programs are designed to target most vulnerable populations

Government
  • Uses existing public health infrastructure and programs, such as ante-/postnatal care, promotion of breastfeeding, child growth monitoring, improved infant and young child feeding practices, family planning, reproductive health and control of infectious diseases

Commercial
  • In-country manufacturing and local economy used for distribution (capacity building, ownership and accountability)

  • Market niche and value are created for the product, which creates demand from the population

  • Focuses on behaviour change communication through social marketing

  • Becomes self-financing, which increases sustainability

Subsidized commercial
 Public-private partnership
 Social franchising
  • Same as commercial approach

  • Public sector (government and Ministries of Health) or NGOs contract production of Sprinkles from private sector to ensure distribution to the most vulnerable populations

Relief
  • Sprinkles are distributed by humanitarian and relief organizations as part of the food aid package to prevent micronutrient deficiencies in emergency situations and areas of high food insecurity