Table 3.
Full apology and responsibility (A+R+) | Incomplete apology or responsibility (Ao/Ro) | Neither apology nor responsibility (A−R−) | P-value for chi-square test | |
---|---|---|---|---|
Good handling of incident | 57% | 45% | 51% | P = 0.05 |
56% | 44% | 32% | P < 0.001 | |
Positive perception of physician | 48% | 42% | 47% | P = 0.40 |
58% | 40% | 21% | P < 0.001 | |
Negative emotional response | 51% | 49% | 53% | P = 0.83 |
40% | 56% | 64% | P < 0.001 | |
Trust in physician | 71% | 59% | 64% | P = 0.08 |
81% | 52% | 38% | P < 0.001 | |
Having physician as own doctor | 21% | 15% | 17% | P = 0.38 |
25% | 10% | 8% | P < 0.001 | |
Referral to physician | 18% | 17% | 19% | P = 0.85 |
25% | 11% | 8% | P < 0.001 | |
Sue physician | 39% | 47% | 41% | P = 0.19 |
43% | 46% | 47% | P = 0.65 |
Unbolded text: Designed variation
Bolded text: Viewer perception