Table 4.

Factor Loadings for Cancer Information Sources

Cancer Information Source	Factors
	Electronic	Interactive
Television talk shows	0.88	0.05
Radio	0.84	0.14
Family	0.05	0.90
Friends	0.24	0.87
Internet	0.33	0.51
Television news magazine	0.81	0.40
Television news	0.61	0.48
Newspaper	0.53	0.51
Books	0.59	0.45
Magazines	0.61	0.50
Eigenvalue	5.38	1.24
Variance, %	53.76	12.38
Cumulative % of variance	53.76	66.14