(A) Sight of chocolate condition (placebo [Plac] > citalopram [Cital]). Axial, sagittal, and coronal image of increased ventral striatal activation in the placebo group compared with the citalopram group ([6 14 −8], z = 3.79, p < .001, family-wise error corrected). Paramenter estimates from 6-mm sphere centered at 14 6 −8 for citalopram, reboxetine (Rebox), and placebo.