TABLE 3.
Basic Model: Intervention Effect, OR (95% CI) | Mediator Model: Intervention Effect, OR (95% CI) | Media Exposure,a OR (95% CI) | |
Have heard of colon polyps | 1.87* (1.16, 3.01) | 1.42 (0.86, 2.36) | 1.43* (1.28, 1.60) |
Worry about colon cancer | 0.85 (0.55, 1.32) | 0.69 (0.44, 1.10) | 1.28* (1.16, 1.40) |
Think might get colon cancer | 1.43 (0.90, 2.29) | 1.16 (0.72, 1.89) | 1.28* (1.16, 1.42) |
Think need sigmoidoscopy or colonoscopy if feeling healthy | 1.40 (0.88, 2.20) | 1.22 (0.76, 1.96) | 1.17* (1.07, 1.29) |
Afraid sigmoidoscopy or colonoscopy will find colon cancer | 0.61 (0.30, 1.22) | 0.58 (0.28, 1.21) | 1.05 (0.91, 1.22) |
Think sigmoidoscopy or colonoscopy painful | 0.54* (0.34, 0.84) | 0.52* (0.33, 0.83) | 1.02 (0.93, 1.13) |
Think sigmoidoscopy or colonoscopy preparation troublesome | 0.98 (0.60, 1.58) | 1.04 (0.64, 1.69) | 0.93 (0.85, 1.03) |
Note. CI = confidence interval; OR = odds ratio.
Media exposure is defined as the number of types of media reported.
*P < .05.