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. 2010 May 1;60(574):382–384. doi: 10.3399/bjgp10X502001
  • Sensing/Thinking — Facts with Practicality

  • Present facts with brevity and clarity

  • Avoid vagueness and ambiguity

  • Be direct and honest

  • Offer options for consideration

  • Provide factual written information

  • Support arguments with evidence or comparable data

  • Expect intense questions, which may be testing

  • Sensing/Feeling — Personal Services

  • Be warm and amiable

  • Listen attentively and patiently

  • Focus on the individual and acknowledge their work

  • Share helpful information and appropriate examples

  • Give feedback on similar scenarios

  • Clarify what alternatives/opportunities exist, allow time and don't dictate

  • Intuition/Thinking — Logical with Competence

  • Value intelligence and interpretations

  • Demonstrate competence and knowledge

  • Be open, explicit and do not conceal anything

  • Consider alternative approaches and models

  • Offer options to explore patterns, trends and links

  • Avoid seeking a personal relationship, at least until you have ‘proved’ your worth

  • Listen and understand before offering advice

  • Intuition/Feeling — Support Their Vision

  • Respect individuality and personal contributions

  • Empathise with opinions, feelings and aspirations

  • Provide general advice without being specific

  • Balance an analytical approach with compassionate concern

  • Acknowledge that personal situations are unique and don't generalise

  • Be honest and genuine

  • Seek to establish a personal relationship