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. Author manuscript; available in PMC: 2011 Jul 1.
Published in final edited form as: Am J Prev Med. 2010 May 26;39(1):53–62. doi: 10.1016/j.amepre.2010.03.008

Table 6.

Reported awareness of tobacco control messages from specific sources for overall study groups.

Variable Baseline Survey Follow-up Survey p

Comparison M (SD) Intervention M (SD) Comparison M (SD) Intervention M (SD) condition time condition × time
Discussions in Schoola 3.04 (0.93) 3.00 (0.96) 3.06 (0.96) 3.04 (0.97) 0.75 0.20 0.68
Discussions with Friends 2.22 (0.95) 2.23 (0.96) 2.22 (0.98) 2.24 (0.98) 0.84 0.66 0.72
Discussions with Parents 2.96 (1.04) 2.97 (1.05) 2.99 (1.06) 3.00 (1.06) 0.83 0.23 0.94
Magazines/Newspapers 2.37 (0.97) 2.36 (0.98) 2.34 (1.01) 2.34 (1.02) 0.66 0.50 0.52
Billboards 2.24 (0.98) 2.23 (0.99) 2.24 (1.02) 2.26 (1.03) 0.68 0.85 0.47
Radio Commercials 2.59 (1.02) 2.61 (1.05) 2.44 (1.04 2.61 (1.05) 0.07 0.57 0.13
TV Commercials 3.07 (0.96) 3.05 (0.97) 2.94 (1.01) 3.03 (0.99) 0.38 0.39 0.03
a

Higher scores indicate higher levels of reported exposure to tobacco control messages from the source category (ranges 1–4).