Table 1.
Objectives | Key Strategies |
---|---|
1. To build the capacity of families, schools, and community organisations to promote healthy eating and physical activity | Identify resources Develop and maintain the necessary structures and relationships Provide ongoing training for students, staff & others Develop the programs, policies & activities |
2. To achieve a high awareness of the projects key social marketing messages | Develop and implement a social marketing plan |
3. To evaluate the process, impact and outcomes of the It's Your Move! Project | Formative evaluation Process evaluation Impact and outcome evaluation Dissemination |
4. To significantly decrease the consumption of high sugar drinks and to promote the consumption of water | School canteen/vending machine policies Curriculum Parent information |
5. To significantly increase the proportion of young people eating breakfast | Promote time management skills for young people Parent information and motivation |
6. To significantly increase fruit and vegetable consumption | Canteen availability/promoting/pricing of fruit and vegetables Programs and activities Parent information on fruit and vegetables |
7. To significantly increase the healthiness of school food | School food policies Canteens (availability, promotion, pricing) |
8. To significantly increase active transport | Parent information School Policies (drop-off zones etc) |
9. To significantly increase participation in organised sports and other active recreation | Parent education (support, role models) School policies on participation Change school rules/systems to support facility/equipment use Partnership programs with clubs |
10. To create an acceptance of different healthy body sizes/shapes and decrease episodes of inappropriate dieting | Develop social marketing messages with students to promote healthy bodies in all shapes and sizes, and discourage inappropriate 'dieting' practices Curriculum integration |