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Changes in weekly sales of the Finnish off-premise retail alcohol monopoly, Alko, in 100% alcohol in 2004 compared to the sales in previous year1
1 Tax change on week 10; Easter on week 16 in 2003, on week 15 in 2004; Midsummer on week 25 in 2003 and on week 26 in 2004; long weekend for Independence Day on week 49 in 2004. Estonia joined the EU on week 18. Alko’s sales are recorded at the time when the bottles are purchased by the customer.
Source: Alko Inc.
