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. 2010 Aug 15;7(5):A111.

Table 1.

Achieving a High Response Rate With a Health Care Provider Survey, Washington State, 2006

Survey Step Timing and Description No. of Completed Surveys From Physicians (%)a No. of Completed Surveys From Physician Assistants (%)b
First mailing Day 1 247 (30) 131 (22)
Contents Copy of questionnaire booklet with original subject ID number, cover letter, $30 check incentive, postage-paid business return envelope.
Features/personalization Survey packet delivered using express mail with the Washington State Department of Health as sender; visually appealing and easy-to-comprehend questionnaire booklet; cover letter addressing provider by name, on official organization letterhead, and signed by the Washington State health officer using a digital (preprinted) signature; inclusion of a token financial incentive; postage-paid return envelope.
Second mailing Day 8 283 (34) 189 (32)
Contents Postcard
Features/personalization Reminded providers to complete and return the survey. The postcard had the official state logo on it and a telephone number to call with questions or for a new questionnaire booklet.
Third mailing Day 18-22 46 (5) 119 (20)
Contents Copy of questionnaire booklet with original subject ID number, reworded cover letter, postage-paid business return envelope.
Features/personalization Survey packet delivered using express mail with the Washington State Department of Health as sender; visually appealing and easy-to-comprehend questionnaire booklet; cover letter on official organization letterhead addressing provider by name, mentioning the check incentive in the initial mailing, and signed by the Washington State health officer using a digital (preprinted) signature; postage-paid return envelope. Sent only to providers who had not yet responded.
Final contact by telephone Day 30 86 (10) 56 (9)
Contents Minimum of 2 attempts to speak directly with the provider or leave a message on his or her voicemail.
Features/personalization General reminder to complete the survey, along with a telephone number to call with questions, to request a fax, or to obtain an extra copy of the survey. Telephone calls made to only those who had not yet responded.
Total   662 (79) 495 (83)
a

Unadjusted sample returned was calculated as the proportion of returned surveys (regardless of eligibility) by total number of surveys sent out to physicians; nonrespondents were included in the denominator (n = 838).

b

Unadjusted sample returned was calculated as the proportion of returned surveys (regardless of eligibility) by total number of surveys sent out to physician assistants; nonrespondents were included in the denominator (n = 600).