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. 2010 Oct;42(5):267–272. doi: 10.4103/0253-7613.70020

Table 1.

Evaluation of promotional literature as per WHO criteria (n = 513)

Criteria Mentioned number (%)
INNa 492 (95.9)
Brand name 513 (100)
Contentb 408 (79.5)
Adjuvant 10 (1.9)
Approved therapeutic use/sc 443 (86.3)
Dosage form 447 (87.1)
Regimend 165 (32.2)
Safety information 45 (8.8)
Manufacturer address 362 (70.6)
References to scientific information 316 (61.6)
a

International nonproprietary name,

b

Active drug per dosage form,

c

Drug use approved as per Central Drugs Standard Control Organization (CDSCO),

d

Drug dose, frequency, and duration of drug